The latest report by IMARC Group, titled “United States Diaper Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032“. The United States diaper market size reached 28,782.2 Million Units in 2023. Looking forward, IMARC Group expects the market to reach 45,429.6 Million Units by 2032, exhibiting a growth rate (CAGR) of 5% during 2024-2032.

Diaper refers to an absorbent undergarment designed for babies and adults who are unable to control bladder and bowel movements. It is light, compact, easy to use, breathable, waterproof, water-resistant, and highly absorbent. It is manufactured from various materials, such as cotton, wood pulp, plastics, tissue paper, polyester, and nonpermeable film. It is widely available in various designs, sizes, shapes, and disposable and reusable diapers. As it aids in preventing leakage, maintaining hygiene, and reducing the transmission of infectious diseases, the demand for diaper is rising in the United States.

For an in-depth analysis, you can refer sample copy of the report:

United States Diaper Market Trends and Drivers:

At present, the increasing awareness among individuals about personal hygiene represents one of the key factors propelling the market growth in the United States. Besides this, the growing prevalence of bladder incontinence among the geriatric population is offering a positive market outlook in the country. Apart from this, the wide availability of diapers through various distribution channels, such as hypermarkets, supermarkets, convenience, and online stores, is bolstering the growth of the market. Additionally, the increasing demand for premium diapers that are environment friendly and bio-degradable is offering a lucrative growth opportunity to industry investors. Furthermore, the rising focus of key market players on manufacturing more absorbent and comfortable material diapers is strengthening the growth of the market in the United States.

Report Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type (Baby Diaper):

  • Disposable Diapers
  • Training Diapers
  • Cloth Diapers
  • Swim Pants
  • Biodegradable Diapers

Breakup by Product Type (Adult Diaper):

  • Pad Type
  • Flat Type
  • Pant Type

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Pharmacies
  • Convenience Stores
  • Online Stores
  • Others

Breakup by Region:

  • Northeast
  • Midwest
  • South
  • West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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