When it comes to SEO for pest control companies, keyword research is one of the most important elements. This involves identifying keywords that are relevant to your company’s services and targeting them in your website content, titles, and meta tags.

Pest control is a highly competitive industry, and having a strong online presence is vital. This includes SEO, which can help your business stand out from the competition and reach new customers.

Having strong local SEO can help them grow their business by bringing in new customers from the surrounding area. This is done by optimizing the website and creating informative content about common pests and how to get rid of them.

Additionally, they can focus on ranking for featured snippets, which are answers to commonly searched questions about pests. These are rewarded with higher rankings by Google because they provide useful and relevant information to their users. These are also the most competitive topics to target.